5 Ways To Monetize Your Photography

Thad Allender

by Thad Allender

Dec 30, 2020 · 3 min read
Everyone dreams of turning their passions into a profitable side-hustle, or even a full-time business. There has never been a better time to make money with your photography skills.

We live in an online world where you can market yourself and create opportunities that weren't possible before. By publishing your images online, you can build a profitable photography business from the ground up.

But how?

There’s no secret to the ways you can monetize your photography. You just need to know where to start. To help you get started, let’s go over five easy ways to start making money from your photography.

1. Selling Stock Photos

Stock photos are images people buy the usage rights for. Rather than having to hire a photographer to shoot an image, they can pick from millions of stock photos to license and use for their business.

Now here’s what this means for you.

All those photos you have sitting on your hard drive could be making you money. By selling those images as stock, you can monetize your photography even while you sleep. 

As a general rule of thumb, you can expect anywhere from $0.25 - $0.45 per image sold. That might not sound like much, but try multiplying that over thousands of sales across a collection of images.

Suddenly you’re making some pretty good coin! 

If you have an extensive collection of photos you aren’t using, stock photography is a great way to monetize them.

2. Selling Prints

There’s no denying that people love art. It’s almost impossible to go a day without seeing a photo or art piece hanging on a wall.

Just like anyone else, those die-hard fans of your photography love art too. This creates a lucrative and fun opportunity to monetize your photography with prints.

Photo prints can come in all different formats. From regular photo paper, to canvas, metal, or acrylic, there’s a ton of printing materials that will make your prints stand out. 

You can even add your prints to clothing to really offer something unique to your audience! 

Traditionally, selling prints takes investment, time, and stress. You’re the one person band doing the ordering, shipping, and packaging of all your orders.

Luckily, there’s an easier way to do this.

Visual Society helps you to sell and ship prints or apparel to your customers without the stresses of the traditional method.

To make the process easy, we prepare and ship prints to customers on your behalf while you keep the profit. With this dropshipping method, you avoid the burden of upfront print investments and save yourself time.

If you’re ready to get started selling prints, sign up, and start creating your online print store today!

3. Working For Hire

Another great way to monetize your photography is by selling your creative skills and working for hire. 

Whether you know it or not, everyone around you needs images for something. Maybe it’s for their business, family, or an event, there are endless opportunities for you as a photographer.

It feels daunting at first when you don’t know where to start. Luckily the best way to begin getting hired is easy.

Just ask.

Start with your friends or family and mention you’re looking to take ________ type of photos. You’ll be amazed at how many people know of someone looking for your exact services!

Now before you start asking, make sure to create an online portfolio showcasing your best work. That way, prospective clients can see all the reasons you’re so awesome!

4. Social Media Marketing

If you love posting your photos online, why not make some money from it?

As you publish more photos and gain a following, you start to build an audience. 

Just as a billboard has an audience of vehicles driving by, your images have an audience of followers seeing you in their feed.

This is a gold mine for companies and creates an opportunity for you to leverage paid work. By promoting relevant products in your niche, your followers can discover new things while the brand gets new sales.

All the while, you’re getting paid to post photos online!

5. Coffee Table Books

Suppose you have a large collection of images based around a single theme. In that case, a coffee table book is a perfect opportunity to use them.

For example, if you put together all of your scenic images from Italy, you could market to anyone who has recently been. 

These books are meant to bring back memories of an area or serve as some decorative eye candy of people's favorite destinations. 

Especially when you’ve done some traveling, coffee table books are an easy way to monetize images you probably weren’t using.

Happy Monetizing!

Category: Business
Thad Allender

Thad Allender

Founder / CEO

Thad Allender is the founder of Visual Society. He leads a team of passionate designers and developers working to revolutionize the way photographers and artists sell online. He lives north of New York City in the Catskills.